Since its inception in 1933, French clothing label Lacoste have been at the forefront of youth culture trends with their sport-inspired lifestyle attire. Inspired by the nickname of their founder, Rene ‘The Crocodile’ Lacoste, the brand’s iconic croc logo has become an international symbol of quality design and manufacture. The boys Lacoste range consists of a host of classic sportswear pieces including boy’s polo shirts, tracksuits, shorts and accessories. Browse the Lacoste youth collection now and wear you crocodile with pride.